Text messages about your church have a finite length because there is a limit to the number of characters you can use in each one. To say a little more, you can shorten the length of any link you want to include, gaining a few precious characters.
Having sent it, you can check how effective your message was. You just need to track the number of clicks it received.
PastorsLine has chosen to integrate with bitly.com, global leader in link management platforms.